PROJECT

University District

CLIENT

University District Trust

YEAR

2022 - 2023

ROLES

Projection Mapping
Lighting + 3D Fixtures
Interior + Exterior Design
Graphic Design

OVERVIEW

Commissioned by the University District Trust to create a safe and immersive experience within the newly built "University District"  located outside the University of Calgary's campus. This multi-faceted project involved the creation of custom designed wall coverings inside a parkade to create a mystical tree, leading up to a canopy of LED lights and foliage. Departing from the parkade immerses the viewer in lush flower beds with custom LED flowers, putting on a brilliant display for the center piece: A hand painted flower mural which is illuminated with projection mapping.

Stroll through a whimsical forest adventure...

For the University District project, commissioned by the University District Trust, we utilized civic activation to transform the newly built district into a safe and engaging avenue for residents. The adventure begins in the parkade, where viewers are greeted by wall vinyl's depicting a fantastical forest. As they ride the elevator up to the tree canopy, they experience mood lighting and foliage, creating an immersive journey.

Upon exiting the parkades top level, viewers are treated to a stunning hand-painted flower mural, which is illuminated and animated by projection mapping. This mural is surrounded by two large flower beds featuring LED flowers that is able to change colors depending on the event or season. This project successfully blended art and technology to create a vibrant and interactive environment, enhancing the appeal of the University District and providing a unique experience for all to enjoy.