CLIENT
The Local Collective
YEAR
2024
ROLES
Projection Mapping
Visual Design
Motion Graphics
OVERVIEW
Projection mapped motion graphics as an awareness campaign to generate hype and buzz for the Seattle Storm VS Los Angeles Sparks preseason game premiering in the Rogers Arena, Edmonton, Alberta.
Campaign was projected across several buildings in Downtown Edmonton.
Studio Luma partnered with The Local Collective to create a vibrant and immersive projection mapping experience across several buildings in downtown Edmonton. This initiative aimed to raise awareness for an upcoming WNBA game, engaging the community and enhancing the city's nighttime landscape.
The collaboration between Studio Luma and The Local Collective successfully elevated the WNBA's presence in Edmonton, showcasing the power of experiential design and technology in driving community engagement and awareness. This project not only highlighted Studio Luma's expertise in projection mapping but also demonstrated the tangible benefits such immersive experiences can bring to urban environments.
